Stickers Bumped in Favor of Magnets

How often do you see a shiny new Lexus coasting down the road with an “I’d Rather Be Fishing” bumper sticker slapped on the back? Or, have you seen a proud vehicle owner buffing his vinyl “Don’t Blame Me…I Voted for Bush” to a perfect sheen? Probably not. Vinyl bumper stickers are being phased out. They leave residue, are hard to remove, and scream 1992.

Today, political candidates, schools and other organizations are moving to the bumper magnets. Bumper magnets are non-offensive to vehicles, leave no residue, and can be removed and replaced at will. Vehicle owners are much more likely to support a cause on their vehicle if they know the integrity of the vehicle will not be damaged.

The cost of a bumper magnet is a little higher than a vinyl decal. However, the cost is generally lower than a static cling, which would be used in a similar fashion, but on the inside of car windows. The issue with placing a cling in the interior of a window is that, nowadays, most vehicles have tinted windows, thus rendering the static cling useless in many cases.

Bumper magnets can also be made easily into full-sized door magnets up to 18?x24”. In addition to the campaign signs, bumper magnets are a great political tool. They are good for parades and in-town driving, as large vinyl decals tend to get pricey.

Quick tips:

-Apply magnets to clean, dry surfaces

-Remove magnets when going through a car wash or power washing a vehicle

-Remove magnets when driving on highways and interstates - these are typically rated up to 55 mph

-Apply to a smooth surface, avoid placing over molding, rivets and curves on a vehicle

-Occasionally wash under the magnet

-Periodically move the magnet to a different location on the car to avoid any chance of discoloration

If you are looking for an affordable alternative to an adhesive sticker, go with the bumper magnet. You’ll enjoy the versatility and your car will appreciate it too.

Wade Baffa is the CEO of CampaignPros, a company that specializes in campaign signs and political signs. He has been in the print promotional field for 8 years and obtained a Bachelor’s Degree in English/Journalism from Western Illinois University in 2000. He has a philosophy that business practice should be built around solid relationships between company and customer.